Oswald - Disney AR Magnet

The latest installment in the AR magnets for Walt Disney World Annual Passholders focuses on Oswald the Lucky Rabbit. Scan the magnet to initiate a kooky adventure stylized after classic Disney animation. Then flip to the selfie camera to enter a custom Oswald photo booth with three unique backdrops.

Client: Disney

Creators: Benjamin Paruzynski

Management: Trigger